Lǎolao Studios
Founded in 2023 by Chloe Goldsmith, Lǎolao Studios is a contemporary knitwear label rooted in family heritage, traditional craftsmanship and timeless design. Inspired by the hand-knitted pieces created by the founder's mother, the brand takes its name from the Mandarin word for maternal grandmother. Known for its luxurious cashmere knitwear and thoughtfully designed everyday essentials, Lǎolao Studios works with premium natural fibres, including Inner Mongolian cashmere, wool, cotton and linen. Its signature beanies are hand-knitted by grandmother artisans, preserving traditional techniques while supporting skilled makers. With an emphasis on quality, comfort and enduring style, the label creates versatile, beautifully crafted pieces intended to be cherished for generations.